Fanchoco School Caravan

About This Project

This activation seeks to reactivate the fanchoco brand and position it as a better snack option among school pupils whiles promoting waste segregation and discouraging indiscriminate disposal of waste.

A wrapper redemption promo as part of the caravan pupils were encouraged not to litter. Wrappers were tended in for individual prizes and cash prize for top three schools.

Category
Brand Development, Market Activation
Tags
fanchoco